Custom Vehicle Wrap: Unleash An Inner Steve Jobs For Your Next Event

February 16, 2015

- Posted by Charles Hurley

Custom Vehicle Wrap: Unleash An Inner Steve Jobs For Your Next Event

 

Custom Vehicle Wrap: Unleash An Inner Steve Jobs For Your Next Event

 

normally refer to Steve Jobs on a daily basis simply because the man was a genius. I believe his values can directly relate to varying industries, such as event transportation. 

 

I thought about this blog post last week while filming our team apply a client’s custom branded decals to our Mercedes Sprinter Limos, luxury minibuses, and Cadillac Escalades. The event’s experience wasn’t going to be enhanced by simply having the decal on the vehicle, but by having a well designed one. 

 

Steve Jobs harped on remarkable design in not only his products, but also in Apple’s marketing. Since your event transportation is essentially mobile vehicle advertising - thinking like Steve Jobs could bring your event to the next level.  

 

  

"Simplicity is the ultimate sophistication"


 

Custom vehicle wraps tend to over do it.


Honestly, when I went into our garage to film our team applying our client’s vehicle advertising wrap - I was expecting much of the same. To my surprise, our client utilized about 1% of the given space to display their logo. Everything about the branded vehicle was simple, and I loved it. 

Decal Application

 

 

Make the font and image clear and focused. The brain tends to filter out messages when they become cluttered. Hence why Apple’s advertising made a huge impact over the last 30 years. The same is true with your event transportation. Keep the brand simple, yet sophisticated to achieve the greatest impact. 

 

There’s one more thing….

We typically transport sophisticated high-end clientele. Keeping it simple, yet sophisticated plays perfectly into making their event a success. However, sometimes a brand isn’t looking for a sophisticated look. Maybe their brand is corky and their vehicles should reflect that. 

 

Think Different.

 

Spending some time thinking about the most effective way to make an impact with event transportation can really pay off. You need to work with an event transportation provider that has your values in mind. 

 

We understand it’s the little details that make your event one to remember. We’re here to do whatever is necessary to help you achieve that. Clients choose us because we do everything possible to make them successful. Similar to Steve Jobs, we sell experiences, not products/services. Visit our event transportation page for more details.

9 Reasons Why Event Transportation Can Be a Nightmare

 

Topics: Event Transportation, Event Planners



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The Brilliant Agency LLC
PO Box 9796, Jackson, WY, 83002

Luxury transportation experts focusing on special event transportation using Mercedes Sprinters, luxury mini buses, and coach buses in NYC and LA.